Gopichand after the disastrous result of Soukhyam is in need to score a solid hit. After completing Oxygen, Gopichand has moved onto his next in the direction of Sampath Nandi who is known for mass commercial entertainers.

The movie has already completed two schedules and now another one recently started in the real slum locations of Secunderabad. Sampath Nandi wanted to get realistic feel to the scenes, so he requested lead actors to act without any make up and filming in real locations.

Sampath Nandi is known for his mass commercialism but this time he seems to be trying little different. Hansika and Catherine are playing female leads in the movie. The film is being produced by J Bhagawan and J Pulla Rao.

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